isovolta on display

isovolta trade display

Display, Featured Items, Portfolioon July 10th, 2013No Comments

This was one of the most fun assignments I had in 2012. I just love to work in a big scale…it gives you a whole new challenge as well as a lot of room to solve it.

For this example, I was blessed with a truly fine set of graphic standards provided by the parent company in Austria that gave me, not only some working parameters for the display, but a ton of ideas on how to creatively  use the new identity materials. For the backdrop, I selected a shot of the company headquarters then aggressively reworked it to suit the purpose of the display, incorporating the new swoosh graphics.

For me, the scale was the thing though. That, and getting to use other parts and pieces to work in three dimensions. I generally don’t have a “favorite” project but, if I did, this one would be on my short list. What a blast.

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